FlipFlop, just own it Explore products
Two people working confidently together at a laptop in a bright, blue-white workspace. Illustrative artwork.

For individuals. For small companies. For real work.

Software &
digital products.
Within reach.

Practical tools. Professional results. A price that makes sense. For your own work or your small company. Buy once or pay monthly.

Find your tool
Take a little look around

01 · Tools for the work in front of you

Good work.
More possibilities.

Make something you’re proud of. Get a job done well. Move your small business forward. FlipFlop brings practical software and digital products within reach, with professional quality and a fair cost.

WE Book's existing team-calendar demonstration with fictional appointments.
WE Book · Make time for your customers.

Appointments, customers, projects

A clearer day.
A useful next step.

Organize appointments. Follow up a conversation. See where a project is going. Find a tool for the job you need to do.

Explore the business tools
The existing WE Assist demonstration introducing Grace, a digital receptionist.
WE Assist · A helpful first response.

A little help goes a long way

Give the work
a good start.

From a welcoming voice for enquiries to an independent publication made with Studio, useful software can open up new possibilities.

Find your next possibility

02 · The best part comes with you

Make it.
Share it.
Keep it.

The result of your work
should feel like yours.

Your original files and exported work stay yours. Studio’s independent exports can travel with you, beyond the tool that made them.

What ownership means here

03 · Your tool. Your choice.

Some like to own.
Some like the monthly rhythm.

We’re making room for both. Choose the way that fits your work, with clear terms before you decide.

Buy once

A one-time purchase for perpetual use of the version you buy. An everyday tool with a place of its own.

Pay monthly

A subscription option for the way you work. Pricing, included services and cancellation terms will be published before sales open.

Whichever you choose, your original files and existing exports remain yours.

See the buying choices

04 · A growing family

Your work.
Your kind of tool.

Stand-alone software and digital products.
Each with a useful purpose.

01Your everyday businessWE Assist, WE Book, WE Project, WE CRM, WE ERP/HR and WE Link.Explore the demonstrations02Your next publicationStudio turns your PDF into a page-turner.Coming soon03A conversation. A clearer start.AskRoan for the UAE. AskSam for Australia. Free SIFA Plus companions.Try free04More possibilitiesQR Studio, the free QGIS Agent, and new directions.Meet the range

Need your tools brought together? Explore integration with WE PRIMUS

05 · Good work starts within reach

A good feeling.
A useful result.

Useful software. Professional quality. A fair cost.
That’s the FlipFlop way.

Come meet the tools